FIELD THEORY ATHLETIC DESIGN & BRANDING

PORTFOLIO

Field Theory is the work of Fraser Davidson. Since 2005, Fraser has worked with some of the biggest names in the world of sport. His clients include Nike, Troika, The Welsh Rugby Union, Joe Bosack Graphic Design, Adidas, Reebok and many others.

BLOG

See what we have been up to and what is coming up in the next few months.

  • Gold2

    Dribbble

    You can follow much of my work in progress, sketches and ideas by following Fraser Davidson on Dribbble.

  • Guide

    A Guide to American Football

    As a huge football fan, I always look forward to the Super Bowl. In my ‘other job’, I […]

  • Blog UConn

    UConn Nike Rebranding

    Nike have recently been conducting large scale rebrands of several Major NCCA D1 colleges.¬†Having had the pleasure of […]